A creative shows you how to write better briefs.

What five attributes do all creative briefs have in common?

We’ll explore examples of real creative briefs for real products. Find out what defines a good brief, one that inspires the best work from your creatives.

Which four traits do all good brief writers share?

Do you have the chops to be a good brief writer? Yes, you do. I’ll show you how to be your best no matter what your skill level or experience.

What are the three most common mistakes brief writers make?

Everyone makes them. The good news is these mistakes are easy to fix. I’ll show you how.

About your instructor

Howard Ibach is the author of two books on the creative brief, a former copywriter and creative director, and a corporate trainer with twenty years of teaching experience. He’s a faculty member of the Association of National Advertisers Marketing Training & Development Center, and co-host of the weekly video podcast The Brief Bros.

Sign up today.

Your Creative Brief webinar is only $89 and includes 60 minutes of training plus 30 minutes for discussion and Q&A with the instructor.

Next webinar:

Wednesday, November 13, 2024

  • 8 to 9:30 am Los Angeles
  • 10 to 11:30 Chicago
  • 11 to 12:30 pm New York
  • 4 to 5:30 pm London
  • 8:30 to 10 pm India

Webinar Registration:

Verified by MonsterInsights