128: Introducing the Creative Brief Archive.

The Brief Bros. co-host Howard Ibach proudly announces a new feature on his website, the Creative Brief Archive. It’s a free repository of finished creative briefs written by ad agency strategists for real products. There’s also a growing list of student-written creative briefs. The briefs are broken down by Agency and Brand. Simply register with your name and email address and you’re in. There are no fees, no subscriptions. You can view briefs, download them, even comment. More goodies will be coming. If you have a completed brief you’d like to donate, please send them in!

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