E69: Writing a creative brief, Part 3

The third and final Hulu summer re-broadcast:

Drum roll, please! Today we reveal our finished (draft) creative brief. Henry Gomez (http://henrylouisgomez.com) and Howard Ibach (https://creativebriefworkshops.com) wrap up our exercise of writing a creative brief for Hulu. We’ll take you through every question on the brief and show you how Henry applied his thought-process to arrive at his final (draft) brief. We emphasize that it’s still a first draft because this is an exercise. We hope you have had as much fun watching our efforts unfold as we did brining our thinking to you. Happy brief writing!

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