Airs June 22, 2022
Russell Davies was Strategic Planning Director at Weiden+Kennedy in Portland and Global Consumer Planning Director at Nike. For nine years, he was a contributing editor and columnist at WIRED magazine. Today, he’s CMO at an energy start-up in London called Bulb.
Henry Gomez (http://www.henrylouisgomez.com) and Howard Ibach (https://creativebriefworkshops.com) had a wide-ranging conversation about brands, briefs and whether briefs help or hurt good creative.
Russell brings a unique perspective to the subject and the discussion. His is a take we don’t hear often enough. Don’t miss this conversation.