E93: A conversation with Paul MacFarlane.

Airs November 23, 2022

Henry Gomez and I welcome one of our more devoted viewers and fans, Paul MacFarlane. He’s also a fellow traveler committed to writing and advocating for great creative briefs. His work as a creative director and brand strategist for his own company, The 1101 Experiment, demonstrates how he puts walks the walk.

Paul came to our attention months ago when he started liking and commenting on our LinkedIn posts and the episodes of The Brief Bros. he most enjoyed.

You’ll love today’s conversation because Paul brings a unique passion to briefs and briefing we don’t see too often. He’s one of us, ladies and gentleman. God bless him!

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