E95: A conversation with Leticia Rita, co-founder, HolaBrief.com

Airs December 7, 2022

Henry Gomez and I welcome Leticia Rita, co-founder of an online creative brief platform called HolaBrief.com. It’s a free customizable briefing template designed for small to medium-sized agencies, design firms and start-ups.

Leticia, a former creative, comes to us from Spain. She felt a similar pang of frustration as I did before I wrote my book during a creative briefing that prompted her to start HolaBrief with a colleague.

She tells us about HolaBrief, how she got it off the ground and why it’s so important to the creative process.

Leticia brings an infectious passion to her work. Don’t miss this episode.

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