Ad Agency

From legacy shops to hot boutiques, from virtual one-person consultants to agencies who closed their doors years ago, creative briefs emerge in many kinds of petri dishes. Some you’ve heard of. Some you haven’t. Explore and be surprised.

Campbell Mithun

Mithun opened its doors in 1933 when Ralph Campbell and Ray Mithun joined forces during the Great Depression. The company was based in Minneapolis, Minnesota,

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David & Goliath

D&G is the current AOR of the California Lottery. Thanks to Baiba Matisone and her Creative Brief Bank for this brief. View California Lottery Brief

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glue

glue London was founded in 2001 and an Internet search reveals it was winning awards for its work as late as 2007. But it may

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Grey SF

This brief is for the Commonwealth Club of San Francisco, the oldest and largest public affairs forum. Thanks to Baiba Matisone and her Creative Brief

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hhcl/red cell

hhcl/red cell was a London creative powerhouse in the 1990s and early 2000s until it closed its doors in 2007. For many years, it produced

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M&C Saatchi

This brief is for Lucozade Sport Hydro Active. Thanks to Baiba Matisone and her Creative Brief Bank for this brief. View Lucozade Brief

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MARCA

This RFP brief was written by Henry Gomez, VP/Strategy at Zubi Advertising when he was chief strategist at MARCA in Miami. View MARCA Brief

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Mithun

This brief is for Jeep by Twin Cities agency Mithun, later renamed Campbell Minneapolis. Thanks to Baiba Matisone and her Creative Brief Bank for this

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