Toro
Toro worked with Campbell Mithun in Minneapolis on its creative. This brief is for its line of consumer lawn care devices. View Toro Brief
You know them, you love them, you probably buy or use some of them. Now take a look under the hood at the briefs that produced campaigns you’ve seen and some you’ve never heard of. Some are real, some are spec, some were written by students. All can teach us something valuable.
Toro worked with Campbell Mithun in Minneapolis on its creative. This brief is for its line of consumer lawn care devices. View Toro Brief
Thanks to APG Canada for this student brief, one of many contributed to the Archive. View UNMAS Brief
Thanks to our friends at APG Canada for this student brief, one of many they provided to the Archive. View Verizon Brief
Zubi Advertising in Miami, a nationally recognized Hispanic agency, services the Visit Florida account. View Brief
Paul MacFarlane’s take on automotive retail. From the 1101 experiment. View Brief
Student briefs deserve different criteria when we examine them. This brief, by then-student Lindsey Wehking, is for Zippo Lighters. The Archive notes some simple flaws,
